DAVE DERBY Art Director + Storyboard Artist
AKRON-CANTON AIRPORT (CAK) :: Created an integrated, repositioning campaign for the Akron-Canton Airport, contributed to the highest passenger traffic in its 40 year history.
BRAND VIDEO :: Happy travelers, that's what it's all about. This video captures real travelers on their journey through the Akron-Canton Airport and the employees that help make that experience a happy one.
TV:30's :: Captured travelers unique stories about their experience flying through CAK.
WEBSITE :: Extended the brand messaging and look to the web, with the help of our digital partner, FORM.
PRINT :: Co-branded retail print promoting new destinations, low fares, and airline partners.
CLEVELAND CVB :: Repositioning campaign designed to alter peoples perception of Cleveland, from an old "rustbelt city with a burning river" to a "blockbuster" destination city.
VIDEO :: Direct response
PRINT :: Multi-audience messaging